TOWNHALL
Designing Moments That Matter
PROBLEM
Jakson Engineers Ltd. needed a creative partner to support their growing number of internal and external campaigns across India—ranging from state-wise marketing events to internal celebrations like Townhall, Women’s Day, etc. Each event required consistent, impactful visual communication across print and digital platforms.
SOLUTION
Stepping in as the Graphic Designer, I crafted cohesive visual identities for each event—delivering everything from large-format print materials to digital creatives and short-form video content. My approach blended brand consistency with contextual storytelling, ensuring every piece felt tailored yet aligned. The 2024 Townhall campaign stood out for its bold, offbeat visuals (‘zara hatke’), becoming one of the most appreciated internal events in terms of design impact and engagement.
100%
CREATIVE OWNERSHIP
85%
CUSTOM GRAPHICS
95%
CAMPAIGN TURNAROUND < 2 DAYS
